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  • sallu Kamuskay
  • 15 Jan 2026

From Radio to TikTok: How Public Communication Changed in Sierra Leone in 2025

From Radio to TikTok: How Public Communication Changed in Sierra Leone in 2025

Public communication in Sierra Leone has changed in 2025. Radio is still important, but it is no longer the only way people receive information. Today, Facebook, WhatsApp, TikTok, blogs, and online media platforms now shape how messages are shared and understood. This year showed one clear truth: communication has moved from broadcasting to engagement. Radio

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  • sallu Kamuskay
  • 15 Jan 2026

Does Public Relations Matter in Sierra Leonean Politics? Yes – But Context Is Everything

Does Public Relations Matter in Sierra Leonean Politics? Yes – But Context Is Everything

In Sierra Leone today, the question of whether public relations (PR) can help a politician get elected is both relevant and complex. At Make Impact Global Communications, we believe in honest conversations grounded in the reality of our society. So here’s my professional take. The Political Landscape in Sierra Leone Let’s face it: Sierra Leone’s

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